When it comes to E Commerce, there are plenty of false flags being waved by imposters. You can’t trust just anyone to know what they’re talking about, and you need to limit yourself to sources that truly understand the online world. Online marketing is incredibly different from brick and mortar, and even understanding the cooperation of the two is imperative to any online success. It’s important to see the grand scheme of things, and develop tactics that comply with today’s industry standards. Running a successful E Commerce store means catering to these values, and if you don’t, you’ll find that the online world has some stiff competition. So where can you stay updated on all of the latest trends?
Genius Ecommerce is a site that is dedicated to making sure you know every E Commerce Advertising Strategy available. Whether it’s SEO, PPC, or simply running a successful email campaign, you’ll find all of the information that you need on this site. With a constantly updated blog, there’s
The eCommerce world can certainly be a mystery. There are plenty of tips and tricks that are out there that are supposed to help you get ahead that may not really be the most favorable thing for you to do. If you are new to the eCommerce space, you are going to look for resources on the steps you have to take to properly position yourself to be successful.
That’s what Genius eCommerce is all about. It’s who we are and what we do. We provide eCommerce Business Solutions that set you up for growth and success. We help you get an understanding of the importance of design, development and digital marketing so you can attack your marketing strategy from all fronts.
Your design is obviously important because visitors will use it to judge your website. This is their place to make a first impression on what your website is and how it can help them. If it has a clean look and is organized, people are more likely to give it a chance and start the buyer’s journey. To get all of the features you
To have a successful eCommerce Advertising Strategy, you have to keep up with the latest trends. Outdated options are often ineffective and a waste of both your time and money. Therefore, it is crucial to know what advertising techniques work and which are not worth your time. While there are a wide range of marketing strategies available, you don’t want to miss these six styles of advertising.
Affiliate Advertising
Affiliate marketing is another form of free advertisement. However, unlike PPC marketing, you don’t have to pay for visitors who click on your ad and visit your website. You don’t pay anything unless your visitor makes a purchase, signs up for your mailing lists, or completes whatever predetermined goal. The main risk associated with this form of advertising is that not every visitor to your site will convert into a sale.
Mobile Advertising
An up and coming trend that is new to the eCommerce advertising strategy scene is mobile advertising. While it is gaining more popularity
Whether you’re an established company or breaking into the industry, eCommerce can be a challenge. You have to think about technical support, website design, platform choices, security options, and more. It’s enough to make your head spin. Thankfully, there is a wide range of companies available to provide you with the necessary services you need to be a success. To understand more about these digital options, here are answers to some common questions about eCommerce solutions services.
What Are Solutions Services?
ECommerce solutions services offer a wide range of interactive services all with the same goal - to efficiently boost your business. Each company has specific needs which these services will cater to while helping to cut costs, drive sales, and, ultimately, meet your goal for boosting your overall bottom line and return on investment.
Why Should I Utilize Solution Services?
There are many reasons you can benefit from digital solution services. These advantages can include:
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You have made your choice for an eCommerce platform, choosing one of the top platforms in the business: Shopify. You have taken inventory of everything on your existing website and are prepared to import your products to your new Shopify store. Now, you want the rest of the transition to be as seamless as possible.
Genius eCommerce is here to help you with How To Go Live On Shopify and get your business back up and running without missing a beat.
Before we go into how to go live on Shopify, we need to make sure some other steps have been taken.
If you have any custom design or development projects, you want most of that completed before you launch, so make sure everything is what you want it to be and that it is set up in the Shopify platform. You also want to make sure that all of your products are listed in your Shopify store before going live. You don’t want to make this transition and find products are missing from your previous list.
When you are ready to go live on Shopify, there
At the heart of any Internet business lies their product. A great product is the difference between success and failure for your new endeavor but there is another factor that will greatly determine how well you do. Your eCommerce advertising strategy is absolutely critical to your business’ success. There are several different ways you can go about creating a successful plan that will turn cold leads into paying customers and will get your product in front of those who will want it the most.
The first step in developing an eCommerce advertising strategy is to identify who the ideal customer is. What do they do for a living? Are they male or female? What are their hobbies? Are they politically active? Answer these questions to generate a profile of whom you are attempting to reach. Next, in a strategy labeled content marketing, take your ideal customer and create content just for them. A great way to reach these potential customers is in the form of blog posts. Blog posts can be written
Years have passed since white words typed on white backgrounds were enough to convince search engines you were the number one source for any keyword you focused on. And, though still around, black hat techniques like this have generally gone by the wayside as mega engines like Google are closer than ever to using full-blown artificial intelligence to decide which results you'll see. Marketing strategies in E Commerce are changing; or are they?
Even though the last decade has marked huge changes in eCommerce marketing, some of the old favorites, with a little twist, are gaining popularity, and for a good reason. With all the commotion of algorithm changes, spicy marketing campaigns, and the colossal impact of social media, sometimes it's nice to look back five or ten years and realize the marketing tactics you started with are the marketing tactics you can still use today.
Article-Based Backlinks
There was once a day when the new article directory appeared around every corner. There was
Knowledge is power. That’s more than just a platitude or a motivational poster pinned to the wall of a middle school teacher’s classroom. It’s a promise that makes good on its word again and again. There’s no situation on Earth where knowledge wouldn’t, in some way, empower you. Which means, in the information age, there’s good news for all of us. Information has never been more plentiful and more accessible. Simply pull out your smartphone and tap a few icons and suddenly you’re inundated news from across the world. And not just the news, but also the reaction to the news. We get to witness a billion data point interacting at any moment we wish. As a business owner, this is more than a welcome reality. It’s a dream come true.
In fact, we now have so much information to pore over that we often run into the opposite problem. We’re spoiled for choice nowadays. Even with professional analytics and stylish graphs, sometimes it’s hard to make sense of what the data is telling us. But don’t
With the constant change in the way the web works, it’s important to stay updated and adapt as quickly as possible. This especially applies to online businesses that constantly need to adjust to the workings of the ever evolving Internet. At Genius eCommerce, we make sure to provide a platform for entrepreneurs to keep themselves educated and up to date on the latest eCommerce news. Designed by the writers at 1Digital Agency, we keep track of the daily changes that happen in the online business community to make sure that owners such as yourself stay competitive and create new strategies to make your eCommerce site as optimal as possible. Here’s a quick rundown of some of the pages on our website to show what it can do for you.
Latest eCommerce
On this page, you’ll notice that we post on a regular basis with both advice on how to maximize your eCommerce business and the latest eCommerce news. We encourage anyone looking at our website to look into this section for access to different
